Authentic Online Marketing

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Authentic Online Marketing with Ruthie Gray

Newsletter/Email Marketing

Ep. 61: Combining Instagram and email marketing in 5 smart ways

Combining Instagram and email marketing in 5 smart ways. You may know that I started my business coaching clients on how to build a platform on Instagram and market to their ideal audience.  Over time, my business has shifted to include email marketing because I realized that often times Instagrammers forget that they don’t actually …

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Ep 45: 3 Newsletter musts for engaged readers

Let’s talk engaged readers! Recently I took a poll on Instagram asking what’s your biggest hang-up with email, and overwhelmingly the answer was what to write. Honestly, this is a struggle for most content creators because we have so much on our plates, and quite frankly, we tend to muddle the waters with our overthinking …

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Ep. 43: What to create for your newsletter freebie

Let’s talk about your newsletter freebie. Along the way in the online journey, in our quest for writing a book or building a podcast, a ministry or even just feeling out what in the world we’re trying to accomplish in the online world, somebody mentions email. You should start an email list yesterday, they say.  …

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Ep. 10: How to write newsletters they actually WANT to read

One of my favorite business tasks is writing newsletters! However, figuring out how to get your audience to actually OPEN said newsletters is a whole other animal. Read on to see how what seems a daunting task is actually more achievable than you might think!   *This episode contains either affiliate links or links to my …

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Ep. 9: Effective Newsletter Opt-ins for email list building

Have you ever wondered what it would take for you to begin writing effective newsletter opt-ins? Today’s interview is with Sarah Geringer, an author, speaker, podcaster, artist and coach for Christian creatives. She has two solo podcasts: one called Finding Peace in God’s Word, and one for adult children of divorce called Heart in a …

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